As coaching becomes more prevalent, companies are recognising the importance of building a coaching culture within their organisation.  This involves employees at all level with the intent of growing their skills to help them achieve their professional goals.  There are various modes that companies have adopted in designing their coaching culture, including hiring external coaches, designating or employing internal coach practitioners, as well as equipping leaders and managers with the necessary coaching skills.

coaching culture singaporeWhat does a successful coaching culture look like? 

In 2014, there was a research conducted in partnership between International Coach Federation (ICF) and the Human Capital Institute (HCI) on Building a Coaching Culture.  It examines the ways in which companies and leaders establish and support a coaching culture and to further identify the motivation, application and outcomes of coaching practices today.


The following webcast hosted by Human Capital Institute (HCI), ICF Director of Research and Education Mark Ruth and Hewlett-Packard Executive Coach Shawna Corden, PCC, covers the findings of the research and shares some powerful insights on the use of coaching in organisations today.


The conclusion from the research indicates that many companies are realising the benefits of coaching.

A robust coaching culture has been linked to higher employee engagement: 65% of employees are highly engaged in strong coaching culture organizations compared to 52% of employees in other organizations. Organizations with a strong coaching culture also report greater financial performance: 60% report being above their industry peer group in 2013 revenue compared to 41% of all others.” – Source: Building a Coaching Culture (ICF)

Many organisations large and small (SMEs) are finding it a challenge managing the expectations of a younger and more dynamic workforce.  The importance of building a strong coaching culture among the leaders in these organisations are increasingly more important.  Companies can help these managers prepare themselves by helping them develop these leadership skills.  

Learn more about the workshops and training available for these leaders.